Section 20-27-2601 - Advertisements for gambling activities to include information concerning compulsive gambling disorders - Definitions(a) As used in this section:(1) "Gambling activity" means: (D) Electronic games of skill under § 23-113-103;(E) Lotteries conducted under the Arkansas Scholarship Lottery Act, § 23-115-101 et seq.; and(F) Lotteries of other states advertising in the state; and(2) "Gambling operator" means the operator of a gambling activity.(b) Except as provided in subdivisions (g)(1)(A) and (g)(2) of this section, an advertisement by a gambling operator for a gambling activity published or broadcast in this state shall include a toll-free helpline telephone number providing information and referral services concerning compulsive gambling disorders.(c)(1) In all printed, written, graphic, or internet advertising, the toll-free helpline telephone number required under this section shall be displayed in a manner that is clear, identifiable, and conspicuous, but the number shall not be displayed in a size smaller than provided in subdivision (c)(2) of this section.(2)(A) Except as provided in subdivision (g)(1)(A) of this section, in outdoor advertising by a gambling operator for a gambling activity, the toll-free helpline telephone number required under this section shall be displayed in not less than 36-point type print and not more than 50-point type print.(B) In all other printed, written, graphic, or internet advertising by a gambling operator for a gambling activity, the toll-free helpline telephone number required under this section shall not be displayed in less than 8-point type print.(d) In all television advertising, the toll-free helpline telephone number required under this section shall: (1) Be clearly and conspicuously displayed; and(2) Remain on the screen for at least three (3) seconds.(e) Except as provided in subdivision (g)(2) of this section, in all radio advertising, the toll-free helpline telephone number required under this section shall be stated in a manner that is clear and understandable.(f) If a gambling operator operates a website that provides information about or access to a gambling activity, the toll-free telephone number required under this section shall be displayed on the website in a manner that is clear, identifiable, and conspicuous, but the number shall not be displayed in less than 8-point type print.(g)(1)(A) This section does not apply to a billboard leased to a gambling operator as of July 27, 2011.(B) This section applies to a billboard leased to a gambling operator if the lease was executed by the gambling operator after July 27, 2011.(2) This section does not apply to a radio advertisement fifteen (15) seconds or less in length. Acts 2011, No. 1179, § 1.