N.M. Admin. Code § 12.2.2.12

Current through Register Vol. 35, No. 23, December 10, 2024

Section 12.2.2.12 - DISCLOSURE

A. It is an unfair or deceptive act or practice to represent that a person is a "winner" or has been "selected" or is otherwise being involved in a select group for receipt of a prize or an opportunity or that a person is entering a "contest", "sweepstakes", "drawing" or other competitive enterprise from which a winner or select group of winners will receive a prize or opportunity when, in fact, the contest is no more than the sale of a product or service at a discounted price and, to that end, most if not all of the entrants receive prizes which have value, if at all, only when applied towards the purchase of said product or service.

B. A sponsor, user or promoter of any game promotion shall maintain written documentation in support of each and every disclosure requirement stated in these regulations. Sponsors, users or promoters shall, upon written demand from the attorney general's office, provide that office with substantiating evidence on any required disclosure.

N.M. Admin. Code § 12.2.2.12

5/1/98; Recompiled 10/15/01