288 Neb. Admin. Code, ch. 5, § 006

Current through September 17, 2024
Section 288-5-006 - Advertising and Solicitation
006.01 A licensee shall not use or participate in the use of any form of communication, written or oral, having reference to his professional services, which contains a false, fraudulent, misleading, deceptive or unfair statement or claim, nor any form of communication having reference to his professional services which is accomplished or accompanied by coercion, duress, compulsion, intimidation, threats or harassing conduct. A false, fraudulent, misleading, deceptive or unfair statement or claim includes, but is not limited to, a statement or claim which:
006.01A Contains a misrepresentation of fact; or
006.01B Is likely to mislead or deceive because it fails to make full disclosure of relevant facts;
006.01C Is intended or likely to create false or unjustified expectations of favorable results; or
006.01D Implies educational or professional attainments or licensing recognition not supported in fact; or
006.01E Represents that professional services can or will be competently performed for a stated fee when this is not the case, or makes representations with respect to fees for professional services that do not disclose all variables that may reasonably be expected to affect the fees that will in fact be charged; or
006.01F Contains other representations or implications that in reasonable probability will cause a person of ordinary prudence to misunderstand or be deceived.

288 Neb. Admin. Code, ch. 5, § 006