Md. Code Regs. 33.13.21.03

Current through Register Vol. 51, No. 24, December 2, 2024

Section 33.13.21.03 - Political Advertiser Purchaser Responsibilities

A. Notice. A political advertiser purchaser shall provide notice that it is disseminating a qualifying paid digital communication to the online platform on which it intends to disseminate that qualifying paid digital communication.

B. Required Information. A political advertiser purchaser shall provide to the online platform at the time of the initial point of purchase for the dissemination of a qualifying paid digital communication by the online platform the following information:

(1) The name of the political advertiser purchaser and, if an agent, the name of the entity represented by the agent;

(2) A telephone number, mailing address, and email address of the political advertiser purchaser; and

(3) A copy of the qualifying paid digital communication.

C. Notice to the State Board. If a political advertiser purchaser is not able to provide the notice required by §A of this regulation because the online platform is not equipped to receive such notice, then the political advertiser purchaser shall provide in writing within 48 hours to the State Board:

(1) Notice that the online platform failed to provide a mechanism for disclosing to the online platform that the political advertiser purchaser is disseminating a qualifying paid digital communication; and

(2) All of the information required in §B of this regulation.

Md. Code Regs. 33.13.21.03

Regulation .03 adopted effective 46:17 Md. R. 727, eff. 8/26/2019; amended effective 50:25 Md. R. 1090, eff. 12/25/2023